Howel Food Consultancy specialise in providing a range of creative, innovative and quality services for the food and drink industry. We are passionate about the quality of food and drink produced in Wales and are committed to improving and developing the profile of Wales as a provider of excellent quality produce to the food service industry throughout Wales and abroad.
Our dynamic team are experienced in developing new concepts and ideas and providing practical help and support:
- Enabling the industry to be more competitive and successful. - Developing the food culture in Wales. - Promoting the industry to the world market.
22.03.12 Wales Week in London
If you happened to be in London between March 1- 4, you’re sure to have noticed that there were a few daffodils and Welsh cakes around. As part of the St David’s Day celebrations Wales and the Welsh Government descended on London and HFC had a hand in co-ordinating a few events… BAFTA Cerys Matthew, Karl Jenkins and Owen Sheers were amongst the 200 guests who experienced a taste of True Taste award winning food and drink at the BAFTA headquarters, Piccadilly. Working with Head Chef Anton Manganaro, and his team, Nerys developed a Welsh themed menu for the occasion which included cockle and laverbread tartlets, Black Mountain smoked salmon, Welsh lamb lollipops, Welsh seafood cawl and sloe gin and tonic jelly, all washed down with Celt beer, Ancre Hill wine and Llanllyr water. St David’s Day True Taste Market Having provided Londoners an opportunity to sample the best of Welsh food they were then given the opportunity to purchase our delicious produce when 18 Welsh food and drink producers gathered near the Royal Festival Hall on the Southbank as part of the weekly Real Food Market. Chefs from True Taste award winning restaurants such as Llansantffraed CourtHotel, Number 18, Crickhowell and The Crown at Whitebrook all headed up the M4 to demonstrate their culinary prowess to an appreciative audience. Lamb was in abundance with both Meat Promotion Wales and the Cambrian Mountains Initiative attending giving people a taste of Welsh lamb, all of which went down a storm! All produce sampled on the True Taste Kitchen was available to buy in and around London or online and visitors to the Kitchen were also treated to Welsh cocktail demonstrations by the Wales Millennium Centre’s ffresh bar accompanied by a jazz trio from Cardiff’s Royal College of Music and Drama.
25.01.12 January 25 2012
It’s just as well we managed to put our feet up over the Christmas break because they’ve barely touched the ground since returning!! As part of a wider series of events taking place in London to celebrate St David’s Day and on behalf of the Welsh Government, HFC are co-ordinating a St David’s Day True Taste Market on London’s Southbank, 2 – 4 March 2012. The Market will feature 20 Welsh food and drink producers alongside the True Taste Truck (aka True Taste Kitchen!!) which will include cookery demos by Chefs from across Wales as well as the opportunity to sample Welsh produce available to buy in London and the South East. Watch this space for more details… We will also be promoting Wales to London’s great and good at BAFTA’s home, 195 Piccadilly. Working alongside the BAFTA caterers HFC will develop a menu showcasing the best of Welsh food and drink to 200 specially invited guests. So, watch out London, the Welsh are coming!!
Other exciting projects in the pipeline include trade events in Brussels, Singapore and Spain. Time to brush up on our linguistic skills! Nerys is busy collecting and recording some old family recipes as part of The People's Collection, (www.peoplescollectionwales.co.uk – a collection of pictures, documents, audio, videos, stories and memories contributed to by the people of Wales, all gathered on one website) for a mini series on S4C's Wedi 3 programme which will be aired on January 20th, February 3rd and 17th
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